Weekend Reading for Financial Planners (Mar 13-14)

Weekend Reading for Financial Planners (Mar 13-14)

Enjoy the current installment of “Weekend Reading For Financial Planners” – this week’s edition kicks off with the industry news that the SEC’s new Marketing Rule has officially hit the Federal Register, which means it will not be paused or rolled back and is going live (with an effective date of May 4th, and a compliance date of November 4th in 2022), ushering in a new era of social/digital marketing and what is anticipated to be a rapid rise of the use of client testimonials and the emergence of third-party review sites for financial advisors.

Also in the news this week are a few other industry headlines, including:

  • FINRA is proposing a new rule to help it better clean up “bad actors” after reports continue to emerge of brokers who are even in jail awaiting trial for murder or fraud but still don’t have their indictments showing on FINRA BrokerCheck
  • How the shift to virtual is expected to create a new boom in the move to independence as more advisors seek to capitalize on the flexibility that virtual advisory firms allow

From there, we have several articles on the recent phenomenon of NFTs (Non-Fungible Tokens):

  • An explainer on what an NFT actually is and how they work
  • How NFTs allow creatives to monetize their audience and fans in a way that wasn’t possible in the past
  • Why NFTs may be here to stay as a collectible but still aren’t necessarily good to view as an investment

We’ve also included a number of articles focused on practice management and hiring:

  • Best practices in hiring remote virtual employees (or more generally, the first time the firm hires a new employee in a new state!)
  • Tips for writing an effective Job Description to attract good talent
  • Research on what it really takes to improve the industry’s gender diversity (hint: it starts with how firms promote new job openings in the first place)

We wrap up with three final articles, all around the theme of finding more success:

  • Why it’s important to build skills over just looking for “hacks”
  • How having too many priorities really means having no priorities at all
  • How the “Common Denominator Of Success” is in making a habit of doing the things that other people don’t want to do

Enjoy the ‘light’ reading!

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